Sunday, May 19, 2024

Water Road’ – Term

“You are being managed Barbie“It was a strange text I got last night, ‘it’s at least $130 million.’

The bottom line is that the predictions out there for the Greta Gerwig-directed Mattel doll movie are really wild. Rivals were distinguishing $90-125 million; Warners claim $75 million. Today, to support the crazy fever of the movies we will see this weekend, the BoxOffice Company is reporting that Barbie has been outpacing all other films this year since then Avatar: The Path of Water. You’ll recall that director James Cameron’s sequel debuted to $134 million.

The BoxOffice Company powers Google, IMDB, Bing, TikTok, Apple and others for showtimes.

There are more numbers for these Barbie-Oppenheimer double features that moviegoers are braving this weekend.

Barbie and Oppenheimer movies

‘Barbie’ and ‘Oppenheimer’

Everett; UNIVERSAL

In the wake of AMC reporting that north of 40,000 of their Stubs members bought tickets to both movies on the same day, NATO/National Association of Theater Owners is saying that more than 200,000 moviegoers will attend same-day screenings of Barbie AND Oppenheimer in theaters across North America.

“According to our estimates, we anticipate that more than 200,000 moviegoers in North America will enjoy an exciting double feature on the same day of Barbie AND Oppenheimer, in addition to the millions of moviegoers around the world who plan to see both films on different days this weekend,” says Michael O’Leary, NATO President and CEO. “Movies have once again confirmed their power to capture our cultural imagination, with the cinema proving to be the best place to go to be part of a shared experience. The excellent word of mouth on these films, along with a diverse range of other exciting titles, promises continued growth in attendance, proving that cinemas are essential to our cultural landscape.”

Overall, as we told you yesterday, it’s the third time this year that the entire weekend box office will top $200 million. More evidence that theater is back post-Covid.

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